Your website site should do more than look good!

As the first-ever website experience platform, Webflow lets marketers, designers, and developers come together to build, manage, and optimise web experiences that get results.

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1. Design Flexibility & Customisation

One of the key advantages of Webflow is its design freedom. Unlike WordPress, which often relies on pre-built themes and templates, Webflow gives you the power to create completely custom designs from scratch. It’s a visual, drag-and-drop builder that allows for pixel-perfect precision—without the bloat that comes with many WordPress themes and plugins.

• Full Design Control: Webflow’s visual builder lets you adjust every aspect of your design, from layout and animations to typography and colour schemes. You’re not boxed into someone else’s template.
• No Code, No Problem: While WordPress often requires PHP, CSS, or plugin hacks for customisation, Webflow’s visual editor lets you build without touching code.

2. Speed & Performance

Page speed is crucial for SEO, user experience, and conversions. Webflow’s clean, lightweight code structure makes websites significantly faster than many WordPress sites.

• No Bloated Plugins: Unlike WordPress, where plugins often slow down load times, Webflow sites are lean and efficient right out of the box.
• CDN Built In: Webflow has a global Content Delivery Network (CDN) to ensure fast loading speeds worldwide.

3. SEO Capabilities

SEO is one of the most critical factors in building a website that gets seen. Webflow’s native SEO tools make it simple to optimise your site as you build it.

• On-Page SEO Controls: You can add meta titles, descriptions, alt text, and schema markup directly within the platform.
• Clean Code: Because Webflow generates clean, semantic HTML5, search engines can crawl and index your site more effectively.
• Faster Site Speed: Google's Core Web Vitals are now a ranking factor, and Webflow’s superior performance helps tick those boxes.

4. Simplified Maintenance

Webflow’s all-in-one platform means less time dealing with maintenance, updates, and potential plugin conflicts that plague WordPress sites.

• No Plugin Updates: With WordPress, you’re constantly updating plugins, themes, and core files. Webflow’s automatic updates eliminate that hassle.
• Reduced Security Risks: No need for security plugins, as Webflow’s cloud hosting is secure by design.

5. Integrated Hosting & SSL

With Webflow, hosting is included. No more dealing with separate hosting providers like Bluehost or SiteGround.

• Managed Hosting: Everything is handled for you—backups, uptime, and server optimisations.
• SSL Included: Your site’s security certificate is included, which is essential for SEO and user trust.

6. Better User Experience

Webflow’s editor allows your team to make content edits directly on the page. No confusing WordPress dashboards.

• Client-Friendly CMS: Clients can edit content directly on the site, reducing back-and-forth edits.
• Intuitive Editor: No learning curve. If you can use Google Docs, you can edit in Webflow.

7. When Should You Use Webflow Instead of WordPress?

• Custom Designs Are a Priority: If you’re looking for a 100% unique design.
• Speed & Performance Are Essential: Faster load times and leaner code are critical for conversions.
• You Want Fewer Maintenance Headaches: Say goodbye to plugin updates and security patches.
• SEO Matters: Clean code, faster speeds, and better on-page SEO tools make Webflow an SEO-friendly choice.

Why Studio Friday Builds on Webflow

At Studio Friday, we’re passionate about creating high-performing, beautiful websites that work as hard as you do. Webflow allows us to craft bespoke designs that stand out, load quickly, and perform exceptionally well in search results.

If you’re ready to level up your website with custom design, top-tier SEO, and lightning-fast performance, get in touch with us at Studio Friday. We’ll guide you through every step of the process, from concept to launch.

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