WoLLONGONG | PORT KEMBLA | Shellharbour | KIAMA
Illawarra | Shoalhaven | South Coast NSW
BRANDING | WEBFLOW | SHOPIFY | CONSULTING 
BRANDING | WEBFLOW | SHOPIFY | CONSULTING 
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At Studio Friday, we believe in doing things with purpose.

Whether it’s crafting a brand that sticks or designing a website that connects, our process ensures every step is simple, transparent, and focused on creating something extraordinary.

Here's how it works:

At Studio Friday, we’ve fine-tuned our process to make creative projects smooth, stress-free, and effective. Whether we’re crafting a new brand, building a website, or both, every step is designed to keep things simple and get results you’ll love.
Step 1: Discovery

Every great project starts with a conversation.

What We Do
: We kick things off with a friendly chat (call or online) to understand your goals, challenges, and big ideas.

Why It Matters: This helps us dig into what makes your business unique, so everything we create is tailored to you.

What You’ll Get: After our call, we’ll send over a proposal and a Pinterest-style moodboard to make sure we’re on the same page before diving in.

Step 2: Planning the Details

For Branding Projects: We’ll map out the look and feel of your brand, from logos to colours and touchpoints.

For Website Projects: We’ll create a sitemap and wireframes to outline the structure of your site, making sure all pages and details are covered.

What We Need From You
:Photos, text, and any other assets you have.If you’re stuck, we’ll help guide you or offer add-on services to create content for you.

Step 3: Capturing the Je Ne Sais Quoi

This is where the intangible essence of your brand or website comes to life.

What We Do: For branding, we’ll present two complete concepts, showing you how they look across logos, colours, mockups, and more.

For websites, we’ll design a live working model so you can see your site in action.

How We Collaborate: During a live online presentation, we’ll go over everything with you. We use tools like Markup to collect feedback directly on designs or web pages, avoiding endless email chains.

Step 4: Feedback & Refinement

We refine everything based on your feedback.

Our Tools: Feedback is tracked through Markup, and we’ll use an AI tool during presentations to capture key notes.

Revision Limits: We include two rounds of revisions to keep things focused and efficient.

Why This Works: It keeps communication clear and ensures we stay aligned with your vision.

Step 5: Final Handover

When the project’s complete, we package everything up neatly.

For Branding Projects:A style guide (PDF or online) with logos, colours, fonts, and usage instructions.Training videos if you need them.

For Website Projects:Login details, access to your site, and a live launch.Optional training to help you manage updates yourself.

If anything’s missing or you need help later, just reach out—we’re here for you.

Optional Add-Ons

Want to keep things running smoothly? Ask about our:

Retainer Packages: Ongoing updates for your brand or website.

Content Creation: Fresh graphics, blog posts, or marketing materials.

Website Maintenance: Regular backups, updates, and performance tracking.

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